Florical pioneered ShareCasting since the first on-air deployment in 1995 where common programming with regional commercials and news provides market localization. Florical is again pioneering with HybridCasting where a station can run in Centralcasting mode, ShareCasting mode or as an Independent station dynamically throughout the day.
Florical's extensive customer base includes high profile cable networks, network owned and operated stations, individual network affiliate stations, PBS stations and more.
Florical is a division of RCS headed by President/CEO Philippe Generali. RCS is the world's leading provider of broadcast software, used by more than 9,000 radio stations, television stations, cable companies, satellite radio networks and Internet stations worldwide.
Shawn Maynard, Vice President and General Manager of Florical, oversees operations.
Read more about Florical's executive team.
Florical Automation Systems are used by:
- 4 out of 5 major network affiliates in market #1, New York City
- All of the top 13 US markets
- 18 of the top 20
- 50 of the top 100 US markets
4500 NW 27th Ave.
Gainesville, FL 32606
United States of America
July 13, 2012
By combining a server from a major IT manufacturer with software to provide an integrated playout system, Shawn Maynard, VP and general manager of Florical Systems, notes that the company’s Acuitas channel-ina-box might cost only a quarter of the price of a traditional broadcast chain.
July 13, 2012
Shawn Maynard, Vice President and General Manager of Florical Systems, comments….(pg 43)
April 10, 2012
Florical Systems moves to new headquarters at Barr Systems Campus in Gainesville, Florida on May 1, 2012...
December 5, 2011
Channel Zero is the parent company to two off-air-delivered television channels and we also transmit a number of other privately-owned channels...
March 25, 2011
With hand-me-down equipment and a great deal of ambition, WUFT signed on the air for the first time on November 10, 1958. As a new division of the...
November 29, 2010
Flash back with me to the early 1990s for a moment. While Nick Faldo was setting the links on fire, the seed of an idea was being planted for a...
November 4, 2010
ABC, Fox and the Canadian Broadcasting Corp. are among the broadcasters investing in a new generation of lower-cost centralcasting technology based...
November 2, 2010
Trilithic, the experts in digital Emergency Alert Systems and Florical, the leader in broadcast automation systems, announced today a partnership to...